Revolutionizing B2B Sales With Empathy

In this episode of Revolutionizing B2B Sales With Empathy, Hannah Ajikawo, founder of Revenue Funnel, shares how a buyer-centric and empathy-driven approach can transform sales performance. From her "Sell Like You Care" philosophy to the Symbiotic Seller framework, Hannah explains how trust, transparency, and a deep understanding of customer needs lead to better sales outcomes.

We also explore how AI is revolutionizing B2B sales, common go-to-market strategy mistakes, and how sales professionals can position themselves as trusted, omniscient advisors rather than just sellers. Whether you are a sales leader, entrepreneur, or sales rep, this episode is filled with practical insights and strategic advice to help you sell smarter in today's evolving landscape.

• Why empathy in sales is more than a soft skill—it is a competitive advantage
• How AI is transforming sales and what sales leaders need to do now
• Go-to-market strategies: The seven essential building blocks for success
• Common mistakes businesses make when structuring their sales strategy
• The Symbiotic Seller approach: Building trust and long-term relationships
• Hannah’s personal journey, career lessons, and advice for sales professionals

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